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Core Functions

We don't do projects. We do partnerships.

Core Functions is Upstatement's ongoing support and maintenance group. Our retainer-based model means we're always available, always invested, and always thinking proactively about your digital ecosystem. No more scrambling to find help when something breaks. No more waiting weeks for a simple content update. No more wondering if anyone is monitoring your site's performance.

With Core Functions, you have a dedicated team that knows your website intimately and is committed to maximizing its value over time. 


What we do

Ongoing Website Maintenance
Security updates, plugin management, performance monitoring, and technical troubleshooting that keeps your site running smoothly.

Feature Enhancements 
From new page builds and feature enhancements, we handle the evolution of your established design system.

Re-platforming & Migration Support
When it's time to evolve your technology stack, we guide you through the transition with minimal disruption.

Strategic Digital Care
We don't just maintain, we advise. We proactively identify opportunities for improvement, optimization, and growth.

Digital Brand Extension
Ensuring your digital presence consistently reflects and elevates your brand across every touchpoint.


Technologies

Languages

  • JavaScript
  • TypeScript
  • PHP
  • Ruby
  • Python

Frameworks

  • React
  • React Native
  • Next.js
  • Gatsby
  • Vue
  • Gridsome
  • Eleventy
  • Three.js
  • Flask

Content Management

  • WordPress
  • Craft CMS
  • Drupal
  • Contentful

eCommerce

  • Shopify
  • Stripe
  • Magento

Search

  • Algolia
  • ElasticSearch
  • Solr
  • Google Programmable Search Engine

Conversion

  • Mailchimp
  • HubSpot
  • Salesforce
  • Pico
  • Broadstreet

Performance

  • AMP
  • Lighthouse
  • Core Web Vitals
  • Google Search Console

Measurement

  • Google Analytics
  • Google Tag Manager
  • Looker Studio
  • New Relic

Infrastructure

  • AWS
  • Google Cloud Platform
  • Firebase
  • Netlify
  • Vercel
  • Kinsta
  • Pantheon
  • Docker